These reports extend beyond a traditional index report in that KLI researchers truly examine and analyze the user experience through a multi-faceted research approach combining quantitative, qualitative and behavioral data.
KLI couldn’t be happier to welcome Dana Bishop to our team as our new Director of Quantitative Research. Dana has been working in the field of user research for 20 years and flaunts extensive experience with a variety of research methods, but, above all, Dana has perfected the art and science of creating a simple, yet highly-informative large-scale online user experience research studies. Her graceful presentation of traditional scaled questions and directed tasks for users results in detailed feedback, thoughtful analysis and poignant evidence that informs design for clients far and wide.
After just three short months as part of the KLI team, Dana’s expertise is in high-demand! Custom studies are exceeding client expectations and all the while, Dana and other Key Limer’s are preparing the following types of reports for incremental release:
– Mobile Competitive Index Reports
– Industry Specific Competitive Benchmark studies
– Custom Competitive Benchmark Studies
THE STATE OF THE MOBILE BANKING LANDSCAPE Consumers drive technological advancement in the banking industry and in the past two years they have driven the top US banks to offer complete mobile programs with a […]